Tag Archives: Sam Flemming
The end of 2011 is nearing, a good time to see what stories from our speakers triggered off most interest in the past year. Since we have a look at the stats for a whole year, we miss a few recent stories that are making waves. For example, Tricia Wang’s story about her life as a street vendor has appealed to many who are in a Christmas mood.
Hewlett Packard’s market share in Asia is slipping, not in the last place because of the fallout of recalls in China, says Sam Flemming, director at CIC, in Business week. How another US firm messed up in China.
Sina Weibo, China’s equivalent of Twitter, fits exactly into the media landscape of this moment, tells CIC-founder Sam Flemming in Thoughtful. On top of it, if offers tools for anonymous conversation, private groups and business pages, and is an instant hit among internet users.
Most social media users know these non-human ‘followers’, who increase traffic without participating in a real conversation. Sam Flemming reports that his company CIC has analyzed these skeleton or zombie users. News: internet celebrity Lee Kaifu has a million of them.
Image via Wikipedia The group buying company Groupon from Chicago has set its eyes on China, after successes in 29 countries, including Europe and Japan. Groupon might actually have a…
Sam Flemming is co-founder and CEO of CIC, the first and leading Internet Word of Mouth (IWOM) research and consulting firm in China. CIC is at the forefront of exploring Chinese digital culture, helping leading brands in China such as Pepsi and Nike understand how the Internet Word of Mouth is impacting and can be used to impact marketing communications, product research and development, reputation monitoring and public relations. He travels from Shanghai.