Tag Archives: Matthew Brennan

WeChat: the new normal for 900 million users – Matthew Brennan

WeChat, Tencent’s mobile platform, is now reaching 900 million users in China, and in four year time it has become an indispensable tool for anybody living in the country, says WeChat expert Matthew Brennan at InTheBlack. “WeChat is not a social media. Think of it as an operating system for your life in China’,” says Brennan.

How WeChat Pay took off with digital red envelopes – Matthew Brennan

When Tencent started during the 2014 CCTV New Year show to promote giving red envelopes online, few realized it was the successful kick-off what is now known as WeChat Pay, says WeChat expert Matthew Brennan to the JingDaily. Some luxury brands did not like the concept though: “The idea of a discount communicates value and is generally not an incentive that luxury brands want to be associated with.”

Both Alipay and WeChat Pay can survive in China – Matthew Brennan

Much attention goes to the epic battle between China’s internet giants Alibaba and Tencent. But WeChat expert Matthew Brennan does not see why one of their payment systems, Alipay and WeChat Pay, should defeat the other. He sees room enough for both, he tells That’s Magazine.

VPN cat-and-mouse game will continue – Matthew Brennan

China’s internet authorities have strengthened the rules on VPN’s – popular tools to jump the country’s online censorship. Nevertheless, getting online with a VPN is still relatively easy, says internet expert Matthew Brennan to The News Lens, but he is not giving a guarantee that will still be the case in one year time.

Can Facebook overtake WeChat? – Matthew Brennan

Tencent’s WeChat has been a winner in China in terms of users but might even beat its Western competitors in terms of functionality, writes WeChat analyst Matthew Brennan at the China Channel. The bigger question is will the tech giants outside China ever be able to catch up?

WeChat goes for more services, as growth stalls – Matthew Brennan

Tencent’s WeChat announced a record number of monthly users over Springfestival passing one million. But WeChat expert Matthew Brennan expects that growth in numbers reached its top, and WeChat will be adding more functionality to expand its business, he tells CNNMoney.

How Alibaba and Tencent retail strategies differ – Matthew Brennan

China is leading the way in digitalizing the consumer experience in retail, but both major competitors – Alibaba and Tencent – have different retail strategies, says WeChat expert Matthew Brennan to the News Lens. Alibaba focuses on the offline experience, Tencent’s WeChat will stay online. In 2018 the battle will be on mobile payment, he adds.

Tencent: retaining employees – Matthew Brennan

Handing out hongbao’s when staff returns from Spring festival is one way how Chinese companies retain staff. WeChat expert Matthew Brennan joined Tencent’s CEO Tony Ma handing out hongbao’s last Friday in Shenzhen to some of this 43,000 employees, he reports on his LinkedIn page.

The 2018 Tencent Report – Matthew Brennan

Tencent is one of the world’s largest and most influential IT companies, but very few know what the company looks like. WeChat expert Matthew Brennan made for China Channel the Tencent Report, a short introduction to the company.

How WeChat is different in sharing data – Matthew Brennan

Tencent’s WeChat, one of China’s leading data companies, might be easier in sharing data with the government compared to its Western competitors, says WeChat expert Matthew Brennan. But when it comes to sharing data with marketeers, the company is way more restrictive, he tells in Harvard Political Review.