For many the purchasing habits of Chinese consumers are hard to gauge. Retail expert Paul French tells in The Telegraph why Chinese buy what and were. “Chinese consumers are still buying status.” But what gives status, might vary from other consumers.Read More →

US-style doughnut shops are proliferating in China’s large cities, and that is bad news for their already deteriorating diet, tells retail analyst Paul French in the Washington Post, when they take of. French studied the obesity levels in the country in his book “Fat China”.Read More →

Fashion retailer Gap did not gain much traction in its first year in China, writes business analyst Shaun Rein in CNBC. To survive, it needs to adjust its brand image. China defines ‘middle class’ different from the US.Read More →

Bad teeth and type 2 diabetes are just two of the problems China’s fat children develop, tells Paul French in an interview with The Daily Telegraph. Paul French is the co-author of the bestseller Fat China: How Expanding Waistlines are Changing a Nation.Read More →

Helen Wang via Flickr One of the more amazing shifts China has undergone in the past decades is its ability to create wealth for its citizens, and lift hundreds of millions out of poverty. The mental picture many outsiders still have of China, enforced when they see the PLA marching onRead More →

Shaun Rein by Fantake via Flickr Many observers wrongly assume Chinese want to be middle class, like the Americans once were. They are wrong, explains Shaun Rein in the Wall Street Journal. Chinese want to be rich. While investment by global brands has traditionally been highest in Tier 1 cities,Read More →