Category Archives: media

Why mainlanders do not care about Hong Kong – Zhang Lijia

Some blamed heavy media censorship for the lack of interest at mainland China for the protests in Hong Kong. Author Zhang Lijia discovered mainlanders are genuinely not interested in Hong Kong. Her analysis at her weblog. Why the mainland and Hong Kong are drifting apart.

Economic changes produce different Chinese billionaires – Rupert Hoogewerf

The arrival of Alibaba´s Jack Ma at the top of the Hurun rich list, is part of a profound economic change in China, says Hurun founder Rupert Hoogewerf. New billionaires will be coming from new media and entertainment, while real estate, manufacturing and mining will lose their old positions, he tells in China Economic Net.

Ian Johnson joins China Speakers Bureau

The much awarded journalist Ian Johnson is joining today the China Speakers Bureau. Working in China since 1984, Ian worked for the Wall Street Journal as feature writer and bureau chief for twelve years.He is currently living in Beijing and Berlin as an independent journalist, working both for the New York Review of Books and the Wall Street Journal.

How Bloomberg started, and killed political reporting in China – Howard French

In a detailed write-up for the Columbia Journalism Review former foreign correspondent Howard French describes how Bloomberg started to engage in political reporting in China, to compete with the Wall Street Journal and the New York Times, but killed a successful journalism project, after China´s power-brokers turned up the heat.

Multiscreen video content key for future – Kaiser Kuo

Seamless transfer between video devices is key for the industry and its players, says Baidu´s director communications Kaiser Kuo. China´s second search engine Baidu offers this already for search, but the development will continue, he tells in Knowledge CKGSB.

Consistency: key for brands – Tom Doctoroff

Getting your customers involved with a key idea and be consistent, that is the message China advertising guru Tom Doctoroff has for agencies, trying to survive between traditional and digital advertising models. The need for affinity with brands has not changed.

Advertising moves from big broadcasters to online – Tom Doctoroff

China’s state-TV, CCTV, saw for the first time its advertising revenue shrink, while online is growing double-digit. Advertising guru Tom Doctoroff explains to the WSJ youth is going digital, and advertisers prefer cheaper TV-stations in lower tier cities. CCTV and Shanghai TV are too expensive.

Newcomers on the consumer market: too late, too little – Tom Doctoroff

2014 will be there year newcomers in China’s consumer market will not have the chances, they had in the past, says advertising guru Tom Doctoroff in the Huffington Post. TV becomes less affordable to advertise, and digital media are no real alternative.

Why CCTV missed the point in targeting Starbucks – Shaun Rein

China’s central TV CCTV tried to strike a popular chord by going after the high prices of the lattes at Starbucks. But the action kicked back, as the audience made jokes about CCTV. Business analyst Shaun Rein explains in NBC why CCTV went after the wrong company.

Internet ban hurts Chinese companies – Shaun Rein

Story of the day is the Shanghai’s new Free Trade Zone might allow Twitter, Facebook and other western social media on the internet. About time, says business analyst Shaun Rein in CNBC as the current limitations hurt the competitiveness of Chinese companies.