Companies have started to invest heavily in social media, including mobile application. But the results are often disappointing, tells William Bao Bean in this presentation on ROI on social media. Understanding your customers, and their differences, is more important than getting tools in place.
Category Archives: internet
Tricia Wang reviews a review of her work by Anxiao Mina for the Huffington Post and reflects on the essence of trans-Atlantic conversation. China’s internet cafes and Western saloons.
Three blasts, two deaths and six wound is the toll of a bomb attack by the disgruntled farmer in Fuzhou, who had been petitioning the government in vain. Political analyst Victor Shih notes in his weblog how the bomber – against all odds – turned into a martyr at the internet.
All too often Sina’s microblog service Weibo is described as a kloon of Twitter. Sociologist Tricia Wang in Wuhan has been using Weibo for a few months and starts to report on her weblog about the differences of the two. About fun, love and entertainment.
The sociologist and tech writer Tricia Wang has joined the China Speakers Bureau. Tricia Wang focuses on the usage of internet and mobile communication in cities and is current doing research in Wuhan among migrant community. Tricia Wang combines strong analytical academic skills with an equally convincing on-the-ground experience in different cities in China.
The valuation of China’s leading social network Renren has done up dramatically just ahead of its IPO on Wednesday. Jeremy Goldkorn explains in Seeking Alpha why both excitement and caution should lead the investors.
Online gaming has developed in the past five years from a niche market into a booming industry, writes former Spil Games Asia CEO Marc van der Chijs in his weblog. Valuation for gaming companies like Zynga and Playdom have gone up dramatically and valuations will continue to rise.
Kaiser Kuo In an effort to resolve a high-profile spat with Chinese authors on piracy, the country’s leading search engine Baidu removed 2,8 million filles, told company spokesman Kaiser Kuo…