Mobile has become a key tool, even to buy food on the street. Business analyst Shaun Rein takes NBC’s Richard Engel shopping, even to Alibaba, the front running when it comes to the new retail. How China equals the Post Second World years in the US.
Category Archives: innovation
China has developed into the largest consumer markt of the world, passing the US. Business analyst Shaun Rein explains to Richard Engel of NBC how they did it. “China is…
Innovation expert William Bao Bean acts as a city guide in hardware capital Shenzhen for NBC’s Richard Engel to show how it changed from a fishing village into a booming city. This is what we call China speed, explains William.
Influencers are key for marketing, says China marketeer Ashley Dudarenok. Platforms might change when time moves on, influencers are here to stay, she adds in Forbes. ” In 2019 you can’t market in China without investing 20-70% of your marketing budget into influencers,” she says.
Investor Jim Rogers tried to buy an ice-cream in Beijing but discovered you cannot buy it for money, you need a mobile. Alibaba and Tencent have become giant technology firms that have changed day-to-day life.
Workers in China’s tech industry have been fighting the long work hours they make, the 996 – nine to nine working, six days a week. It’s difficult, admits William Bao Bean, managing director of startup accelerators Chinaccelerator and MOX, in the Asia Nikkei. The art for leaders at startups is motivating their teams.
Perhaps not right away, but in the long run innovation in China might catch up with the US, says business analyst Andy Mok in the South China Morning Post. “A lot of research universities in the US – like MIT, Caltech – they’ve had decades of operations [since the second world war and the cold war],” said Mok.
Protecting intellectual property is a main issue for foreign companies in China, and William Bao Bean, managing director of the Chinaccelator in Shanghai gives a few tips on how to avoid problems. First, run faster and execute better than your competitors, so they have no time to copy your IP. And, second, split up your intellectual property is several pieces, so there is not one key to your intellectual castle, he explains at China Canvas.
Facial recognition and the exchange of related data seems to meet little resistance in China, compared to Western consumers. Tencent observer Matthew Brennan sees some rubbles among the public, but indeed no big scale anxiety on facial recognition, he tells in Slate and dives into the different perceptions.
Marketing expert Ashley Dudarenok visits one of Alibaba’s Hema supermarkets, based on AI and data-collection, paving the way for new retail. She even finds a fish with QR-code so you can track where it is coming from.