Category Archives: ecommerce
Most social media users know these non-human ‘followers’, who increase traffic without participating in a real conversation. Sam Flemming reports that his company CIC has analyzed these skeleton or zombie users. News: internet celebrity Lee Kaifu has a million of them.
Media watcher Jeremy Goldkorn tries to analyze for TechCrunch the mess Groupon it getting itself in, now the US firm is teaming up with China’s internet giant Tencent. Sending inexperienced expats to China, might just be only one of its problems.
Companies have started to invest heavily in social media, including mobile application. But the results are often disappointing, tells William Bao Bean in this presentation on ROI on social media. Understanding your customers, and their differences, is more important than getting tools in place.
The sociologist and tech writer Tricia Wang has joined the China Speakers Bureau. Tricia Wang focuses on the usage of internet and mobile communication in cities and is current doing research in Wuhan among migrant community. Tricia Wang combines strong analytical academic skills with an equally convincing on-the-ground experience in different cities in China.
The valuation of China’s leading social network Renren has done up dramatically just ahead of its IPO on Wednesday. Jeremy Goldkorn explains in Seeking Alpha why both excitement and caution should lead the investors.
Roy Graff is an accomplished Business Development and Marketing specialist with a focus on travel, hospitality and Chinese culture. Has led the market entry into China of a multinational travel company and launched his own China-focused niche market entry business. He travels from London, UK