Category Archives: consumers

Costco looks to China consumers for trade war support – Sara Hsu

The US discount retailer Costco made a blast when it opened its first flagship store in China this week. Business analyst Sara Hsu see it as a way to keep costs down when tariffs go up during the ongoing trade war, she tells the Vancouver Star. Solid sales to Chinese consumers could keep costs in check for US consumers too. If they succeed in China.

Starbucks competitor Luckin struggles to hold on – Ben Cavender

The first quarter of China’s coffee maker Luckin after it’s US IPO earlier this year proved to be a rough one, as shares dropped. Luckin has a of work to do to catch up with competitor Starbucks, says retail analyst Ben Cavender to Reuters.

Marketing to China’s silver hair consumers – Ashley Dudarenok

Most wealth in China is in the hands of the 50+ year generation, says marketing expert Ashley Dudarenok, but most marketing still focuses on the young. She wants to step up marketing efforts for the silver-haired consumers, who have 70-80% of the countries wealth to spend.

New retail: changing the shopping mindset – Ashley Dudarenok

New retail is changing the mindset of both the Chinese consumers and the retailers, writes marketing expert Ashley Dudarenok. Some brands are finally getting the idea, but for traditional retailers, there is still a lot of work to be done, she says in the China Economic Review.

China moves to kill animal cruelty in cosmetics tests – Mark Schaub

China forced global cosmetics brands to use animal tests before entering the market, but is now moving to fall in line with cruelty-free cosmetic tests, writes lawyer Mark Schaub at the China Law Insight. “For international cosmetic companies, this may make the Chinese market more attractive for cruelty-free brands. However, issues will still exist but the direction at least should be applauded,” he says.

New retail: a mobile is essential for consumers – Shaun Rein

Mobile has become a key tool, even to buy food on the street. Business analyst Shaun Rein takes NBC’s Richard Engel shopping, even to Alibaba, the front running when it comes to the new retail. How China equals the Post Second World years in the US.

China: the unstoppable consumer force – Shaun Rein

China has developed into the largest consumer markt of the world, passing the US. Business analyst Shaun Rein explains to Richard Engel of NBC how they did it. “China is…

Winners and losers in the China-US trade war – Shaun Rein

Consumers are changing their purchasing behavior because of the effects of the ongoing trade war between China and the US. Business analyst Shaun Rein tells the CityWireSelection who are the winners and losers of this war.

Marching on in China: influencer marketing – Ashley Dudarenok

Influencers are key for marketing, says China marketeer Ashley Dudarenok. Platforms might change when time moves on, influencers are here to stay, she adds in Forbes. ” In 2019 you can’t market in China without investing 20-70% of your marketing budget into influencers,” she says.

How digital change hits purchases in China – Jim Rogers

Investor Jim Rogers tried to buy an ice-cream in Beijing but discovered you cannot buy it for money, you need a mobile. Alibaba and Tencent have become giant technology firms that have changed day-to-day life.