China’s consumers are becoming more cost-sensitive, and that means a profound change in the country’s retail, says business analyst Shaun Rein at CNBC. “The name of the game for Chinese youth in 2024 is trading down. Instead of Starbucks, youth are buying Luckin coffee,” Rein says.Read More →

Business analyst Shaun Rein is interviewed by marketing guru Ashley Dudarenok on the most recent developments, as consumer confidence in China is slowly recovering at the end of 2023. But because of the ongoing trouble with the US, and because US firms fear more counterproductive measures by US President Biden, there are still many bears on the road to economic recovery. China focuses more on domestic companies, as US companies retreat, and the global south turns decisively to China for support, he says.Read More →

Single’s Day (11/11) used to be the heyday for China’s consumerism, but this year the consumers went for the cheap stuff, says business analyst Shaun Rein at CNBC. Low consumer confidence forced the e-commerce platforms for the whole year to discount products, but Single’s Day was the cheapest event ever for consumers. Alibaba is losing its shine to newer platforms, he adds.Read More →

President Xi Jinping has touched down in the US for talks with US President Joe Biden in an effort to get the relations on track between both countries. China’s economy needs US investments, says Shanghai-based business analyst Shaun Rein at CNBC, but US firms fear Biden might announce more restrictions on trade with China. While the economy is doing bad, China is still the world’s largest retail market and the US cannot afford to stay away, he adds.Read More →

China’s economy looks better for 2024, says business analyst Shaun Rein, as multinationals are moving back their investments to China away from other destinations. Both consumer confidence and real estate are still in bad shape, but sentiments are moving in the right direction, he says at CNBC, despite the geopolitical tensions with the US.Read More →

Foreigners have left China in large numbers, but the most important reasons were other than COVID-19, argues intercultural coach and consultant Gabor Holch in his video. Already before the coronacrisis, the exodus was taking place because economic growth was dropping, career opportunities for expats were diminishing and the expat community was already severely hit before the lockdowns, he argues.Read More →

Marketing guru Ashley Dudarenok released today – together with co-author Ron Wardle – their book Innovation Factory: China’s Digital Playbook The two examine China’s digital transformation and its unique e-commerce and share what Western brands can learn to boost innovation, increase competitiveness, and foster a brighter future.Read More →

Geopolitical tensions and the crisis in real estate have hurt consumer confidence over the past 18 months, says Shanghai-based business analyst Shaun Rein at ABC. He does not expect a big-scale stimulus, since the government is short of money to spend, but a slow recovery of retail is emerging, he adds.Read More →