Chinese brands like Alibaba, WeChat and JD.com still face the perception they deliver inferior products when going global, says business analyst Shaun Rein, author of The War for China’s Wallet: Profiting from the New World Order. They mainly focus on Chinese consumers who know better, but the barrier exists for global expansion, he tells the South China Morning Post.
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What are the global implications of the growing China-Afrika engagement, journalist Howard French, author of Everything Under the Heavens: How the Past Helps Shape China’s Push for Global Power wonders at the Delaware State University on April 12, 2018.
When Tencent started during the 2014 CCTV New Year show to promote giving red envelopes online, few realized it was the successful kick-off what is now known as WeChat Pay, says WeChat expert Matthew Brennan to the JingDaily. Some luxury brands did not like the concept though: “The idea of a discount communicates value and is generally not an incentive that luxury brands want to be associated with.”
Cash was king, not so long ago in China. But as wealth and the middle class increased, mobile payments had an advantage, says business analyst Ben Cavender. Because other payment tools like cards did not have a solid footprint, eager smartphone users adopted mobile payments quickly, he tells That’s Magazine. But: “Realistically, I don’t think cash will go away entirely, but it will certainly be relegated to a less important role.”
China is leading the way in digitalizing the consumer experience in retail, but both major competitors – Alibaba and Tencent – have different retail strategies, says WeChat expert Matthew Brennan to the News Lens. Alibaba focuses on the offline experience, Tencent’s WeChat will stay online. In 2018 the battle will be on mobile payment, he adds.
Supermarkets in China (and where not) have been unfriendly for innovation – to put it mildly. But Alibaba’s HEMA’s supermarkets, starting the so-called “new retail”, are causing a revolution, writes marketing guru Tom Doctoroff in AdAge. 25 Stores are functional and dozens more will be open soon.
hejiang province, with its capital Hangzhou, have developed into a preferred destination for billionaires, says Rupert Hoogewerf, founder of the Hurun China rich list. Zhejiang not only passed domestic cities like Beijing and Shanghai, but also Paris and San Francisco in the 2018 Hurun report, writes the Digital Journal.
Starbucks opened its largest outlet last week in Shanghai, and is moving from US to China as its largest operation. Marketing guru Tom Doctoroff looks at the strategy of the US coffee retailer who entered a tea-drinking nation, and gained tracking few foreign companies got, he explains in IdealsShanghai. “A Houdini act of Marketing”.
How to deal with Chinese investors? That question is asked more frequently by government agencies, startups, larger and smaller companies outside China, and even soccer clubs. Capital is flowing over from China to the rest of the world, partly through the massive One Belt, One Road (OBOR) investment program. But many Chinese companies, private and state-owned, also have their own investment agenda.
At the China Speakers Bureau, we offer a range of speakers who can help you to deal with that question. There might not be one answer, but as China’s economic standing in the world changes, looking for possible answers becomes more crucial for the world outside China.
China’s high-tech companies like Alibaba, Tencent, Xiaomi and Baidu are pushing the country to become a global leader by developing new business models, says Zhejiang University professor Mark Greeven, author of Business Ecosystems in China: Alibaba and Competing Baidu, Tencent, Xiaomi and LeEco to the South China Morning Post.