Yum! operates highly successful brands like KFC and Pizzahut in China, a success that is largely due to the ability to rebrand and reinvent itself to cater to the needs of Chinese customers, explains author Heleen Wang in Forbes.
Category Archives: KFC
“Mercifully, The End Of Cheap China is not another academic tome about the most miraculous economic transformation of our times,” writes Andy Mukherjee in a review in the Strait Times about Shaun Rein’s The End of Cheap China: Economic and Cultural Trends that Will Disrupt the World.
Author Shaun Rein of “The End of Cheap China: Economic and Cultural Trends that will Disrupt the World” hits the famous Dylan Ratigan show on his book tour in the US and explains how pollution and food safety haunt Chinese citizens more than a regime change. US consumers will have to pay higher prices.
Obesity as a problem is growing for children in China, seen as a way to show off prosperity, tells Paul French, co-author of Fat China, in the US edition of the China Daily. Unfortunately, it is not yet seen as a threat for health care.
Chinese consumers know that oil and sugar provide not a healthy diet, but they know that Western fast food brands in China at least keep a close eye on their production processes, unlike the Chinese competition. That is why they win, explains Shaun Rein in CNBC.
Paul French by Fantake via Flickr President Hu Jintao is China’s most prominent diabetes patient, but with 120 million obese – and counting – he is certainly not alone, tells…