Why MySpace and Facebook do not work in China – Jeremy Goldkorn

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goldkorn_2Jeremy Goldkorn
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Social networks like Facebook and MySpace do not take off in China, because its internet users are already hooked on other systems, says Danwei-founder and media expert Jeremy Goldkorn in an interview with CCTV.

Facebook is widely used by ex-pats and Chinese who befriend ex-pats, but has not caught on with ordinary Chinese, according to media expert Jeremy Goldkorn.”The reason Facebook and MySpace don’t work in China is because they don’t have enough local users to trigger the ripple effect,” said Goldkorn.

Chinese internet users rely more often on social networks like the successful Kaixin. More at CCTV.

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