China has become the testing ground of many international network marketing companies, as many Chinese consumers prefer foreign brands. But apart from opportunities, Shanghai-based lawyer Mark Schaub also sees legal challenges of operating in this new promised land, he writes in Lexology.
Category Archives: intelligence
Despite the election of Donald Trump, increased immigration barriers to the US and increased animosity between China and the US, the US is still the top destination for rich Chinese leaving their country, says China Rich List researcher Rupert Hoogewerf. Although the number of rich leaving their country is dropping, he tells the South China Morning Post.
Apple’s Steve Jobs was the first American CEO to discovered China’s massive brainpower potential when he got the first iPhone produced in six weeks time, by 200,000 workers and 8,700 engineers. China’s massive brainpower is a disrupting force for the world, says Beida business professor Jeffrey Towson, co-author of The One Hour China Book (2017 Edition) on his weblog.
China’s consumers have always been very suspicious of any top-down broadcasting, says marketing guru Tom Doctoroff. Anything that looks like spoon-fed propaganda does not work. Advertising can work, but it is a trick country, and easy to get it wrong, he says.
Alibaba is pushing into the entertainment industry. The internet giant has one huge advantage, traditional filmmakers can only dream of, says business professor Jeffrey Towson in the Nikkei Asia Review. “Alibaba is attempting to create a new type of smart production that replaces “big bets” with “big data”.”
It sounds odd to hear from the managing director if the Chinaccelator in Shanghai, but William Bao Bean sees it as a success when startups decide to avoid the China market and explore other markets. “Interestingly enough, the greatest help that Chinaccelerator can give to start-ups considering China is convincing them otherwise,” he tells Inc-ASEAN.
When it comes to making money, Chinese e-commerce is more creative and successful, than any of their US counterparts, says VC William Bao Bean to the Washington Post. However, Chinese start-ups need to show they can generate enough revenue to make the model work in the middle term.
McDonald´s might be in China for decades, it still has problems to adjust to the fast changing realities on the ground, says business analyst Shaun Rein to QZ. They now decided to increase their franchises and leave the cooking to people who better know the Chinese taste, says Shaun Rein, and that seems a smart idea.