Category Archives: consumers

Terror does have a short-term effect on Chinese tourists – Shaun Rein

The recent attacks in Manchester and especially London do not seem to have a huge impact on the stream of Chinese tourists, who still put Europe and especially the UK on the top of their destinations. But tourists from China are very security conscience, says business analyst Shaun Rein, who does expect a short-term decline, he tells the South China Morning Post.

Why advertising does not work in China – Tom Doctoroff

China’s consumers have always been very suspicious of any top-down broadcasting, says marketing guru Tom Doctoroff. Anything that looks like spoon-fed propaganda does not work. Advertising can work, but it is a trick country, and easy to get it wrong, he says.

Chinese tourists prefer Europe and SE-Asia – Rupert Hoogewerf

Luxury outbound travel by Chinese tourists keeps on booming, with Europe and SE-Asia as their favorite destinations, says the latest report by the Hurun or China Rich List, tells its chief researcher Rupert Hoogewerf to the Shanghai Daily.

Japan’s IKEA might not sell in China – Shaun Rein

Japan’s discount-furniture king, Akio Nitori, dubbed the country’s IKEA, now wants to export its success into the region’s largest market: China. Business analyst Shaun Rein doubts whether their Japan success can be copied into China, he tells Bloomberg.

Chinese: the world’s smartest shoppers – Tom Doctoroff

Chinese belong to the smartest shoppers of this planet, says branding guru Tom Doctoroff. They do not mind to pay a premium, as long as there is a good value proposition. “They seek both reassurance and inspiration” from brands, he says. And if a brand like Apple does not offer a new phone this year, they will just wait, hurting Apple in its revenue.

Condoms: not volume but quality is the issue – Shaun Rein

Attitudes towards the usage of condoms are changing fast in China, says business analyst Shaun Rein to CNBC. While condoms have always been available, their quality was often doubtful. That opens opportunities for high-end condoms with a good – read: international – reputation.

Who will be the Disney of China? – Jeffrey Towson

Entertainment parks are becoming big business in China, but there are at least three players trying to come the Disney of China, including Disney itself. Who will be the real Disney of China, wonders Beida business professor Jeffrey Towson on his weblog.

Chinese brands: no price premium – Tom Doctoroff

Chinese brands might be improving, but they can still not offer a price premium, says marketing guru Tom Doctoroff and author of What Chinese Want: Culture, Communism, and China’s Modern Consumer at Campaign Asia. They are lacking long-term concepts and are mostly sales-driven, he adds.

Next: home-grown designers – Jeffrey Towson

China has moved away from its copycat culture in much of manufacturing and R&D, but is still lacking experienced talent when it comes to developing design. That is just a matter of time, tells Peking University business professor Jeffrey Towson to Bloomberg. Branding and quality of design are getting higher on the agenda.

The disrupting power of China’s consumers – Jeffrey Towson

China’s consumers are becoming increasingly a force the rest of the world has to take into account, writes Beida business professor Jeffrey Towson at his weblog. Not only have Chinese more disposable income, they not only go for cheap offers, and regularly disrupt the world.