Kaiser Kuo


Kaiser Kuo

Director, International Communication Baidu.com

Travels from: Beijing

Kaiser Kuo is an American-born writer, rock musician, technology watcher and cultural commentator. In June 2010 he became director international communication at China’s largest search engine, Baidu.com. Baidu was the first Chinese company to become part of the NASDAQ-100 index.

In 2007, he joined the leading aof dvertising agency Ogilvy as their director of digital strategy, but left in early 2009 to devote more time to writing and to his advisory work for several Chinese Internet startups. Before joining Ogilvy, had worked extensively in China’s booming Internet and mobile sectors. As an opinion leader in his industry, Mr. Kuo worked at the famous magazine Red Herring, as their Beijing bureau chief, but his activities have not been limited to that leading publication.

He is a frequent guest on CCTV-9 program Dialogue, where he has debated issues ranging from Internet vigilantism to Feng-shui. Mr. Kuo has been the anchor columnist for the popular English-language monthly magazine that’s Beijing and its successor, The Beijinger, for almost eight years, contributing a satire column called “Ich Bin Ein Beijinger.”

In his almost two decades in China he worked has a technology and business writer for such publications as Time, China Economic Review, Asia Inc., and the South China Morning Post. He is a graduate of the University of California at Berkeley and holds an MA in East Asian Studies from the University of Arizona. Mr. Kuo was co-founder and lead guitarist of one of China’s most successful rock bands, Tang Dynasty. He continues to be active in Beijing’s rock scene as lead guitarist of Chunqiu. He lives in Beijing with his wife and two young children.

His animated and passionate style of delivery has earned him much praise at the multitude of events he joined as a professional speaker. Mr. Kuo tries to stay away from statistics and PowerPoint presentations, and has a reputation as an edgy and often humorous speaker.

He is currently working on a new book on Sino-American relations at a people-to-people level.

Topics Kaiser Kuo can cover:
Technology Innovation in China
China’s internet culture
China’s music industry
Mobile trends in China
Youth culture/trends in China
US-China relations

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Kaiser Kuo on how Baidu conquers Google’s market share in China (November 2011)

Kaiser Kuo on internet censorship in 2010

Digital Watch: Beijing 2008: The First Web 2.0 Olympics

Reuters: Forget “The Great Firewall of China,” please

On Baidu and social networking

Facing the chasm between Chinese and US internet users (the Nebraska speech)

Kaiser Kuo on Censorship, Culture & Chinese Netizens

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